digital technologies in the visitor economy 1 –

Topic: Although digital technologies can be used to organize or promote a tourism, hospitality, events and aviation, this is where digital technologies are used to enhance the tourist’s experience.

Conduct a research on any digital technologies platforms or travel apps on how consumer reviews and rating might (a) impact on its marketing, or (b) influenced by the organization’s marketers. Used (c) AIDAT (Attention, Interest, Desire, Action and Tell) model to demonstrated buyer behavior and website development, respectively.

Your study should include challenges and recommend improvements that can be created to fulfil the demands of the users and industry players.

around 4500 words , turnintin no more then 25%